Friday, 13 September 2013

Annzo Corp: Basic Errors to Avoid with Search Engine Optimizations

Annzo Corporation SEO marketing firm is one of the best for internet marketing in the industry mainly because we provide premium solutions to all your search engine optimization aspects. Search engine optimization is a very broad term and it has many aspects that need to look upon. SEO is something today in the marketing world which you cannot ignore if you want your business to be successful mainly because internet has become essential in our daily lives. SEO is not just about making you website perfectly but it’s all about different resources which work together in promoting your business online such as link building and citations, social media marketing, listing your business or guest posting. This all contributes in making up a successful SEO campaign, and being one of the premium solution for SEO success we at Annzo Corporation takes care of all your services keenly. Let’s talk about some online resources that play important role in a successful online campaign:

  • Social media marketing: Whether you like it or not for your business but social media do play important role in publicizing your business out there. There are millions of people are consistently searching and looking up for business pages on social media such as facebook or twitter and there are so many business that are successful being only on those sites. Now it all depends on how your tangle your customers and create interest in them so they can trust your products and services. As we are here to help you get successful.
  • Website performance: if you website is not good enough for a quality customer experience then there is no way online user is going to try your products and services. There are a lot of factors that play main role in enhancing that experience such as you content, graphics, objective, your services and information on website. It’s very important to make your website keeping in mind that you have to improve your website ranking on SERPs as well which need quality keywords and other factors in it.
  • Getting listed on local business listings: another great and easy route to target your potential customer is to get listed through verified sources online such as Google maps listings or Google local listings, Bing locals and yahoo locals. Now these are the listings which do not ask for any website even though you can link with it but they are the top search listings mainly because of the resources they provided instantly to its users such as directions, maps, and reviews. We can’t deny the fact that simple how much people use their apps through smart phones because they are easily available with instant information on the road which make them more useful. The main factor when dealing with internet marketing is to increase your sales directly and bring more customers into your door step. Even if you are doing online business you would need to create ‘awareness’ by listing your business on different portals so more online community can reach your and know about you easily.

Thursday, 12 September 2013

A Guide to Choose a Competitive Title for Content Marketing

Are you overlooking the main thing that is the most important for creating a ‘good’ content strategy? Yes, you are right we are talking about “the title”. Title is the first most important step that you need to get over with ‘before’ you start working on your detailed content. Why is that? Well title content is the first line that attracts your potential consumer especially online! That is what highlights your content in terms of product and services which pulls your targeted online consumers to go over your website.Annzo Corporation specifically focuses on the content marketing strategies for their clients because we understand that without building a strong base your success won’t be possible. Now the after clearing why title is important and need premium focus the next question how you make it and answer is simple- contact Annzo Corporation and we will take care of your business content strategies through our expert content writers. And the next option is follow this simple guideline in order to understand how you can create a good title for your content.
If your tile is not interesting and informative then most likely online user will skip it. Content marketing is very important online because that’s the base on what your online business success stand upon. If there is not balance with innovation then in the competitive online market your business won’t be successful.
  1. When choosing a title gets expert help: yes, this important because you are not an expert and online marketing is not that simple as you think it is. There is a lot of competition out there and online users choose the best one out of them. Now title is the main point at which your potential consumer with judge you, analyze and get interested in you. Professional experts having day to day experience in this field can guide more clearly on how you can build you content strategies that can not only pull your online users but also increase your ‘rankings’.
  2. Be secretive: Creating an interest in your writing is very important because most of all people are not interest in reading something which cannot deliver that sense. It’s very important to formulize your business products and services in the sense in order to get more ‘clicks’.
  3. Be more rational: you’ve probably heard that rational building your business is the most productive way because you have to there and deliver whatever your potential customer are looking for in your business niche. The most successful content strategy is to be more short, information and direct in your terms which is more understandable.
  4. Your title should be related to what you have in your detail content: most important because if your title is totally opposite then what you are delivering that there is no point you will be successful in that way and make sure provide a supportive detail to ensure that your client will be satisfied after reading your content.
  5. Think like a customer: this is the essence of successful business whether online or offline, in order to make your customers happy you have to think like them. Look for what your potential customers would be looking for in terms of your business products and service and “why” they would prefer YOU more than anyone else!

    Article Source: Annzo Corporation  

Wednesday, 11 September 2013

Google’s take on Mobile Search Engine Optimization

Today we are going to discuss about Googlebot, first let’s look into what exactly Google bot is? Google bot
is search bot software with collects data when keywords are put into search bar to show you up on SERPs (Search Engine Result Pages). In order to improve your search engine optimization and ranking it’s important for you to understand how this mechanism works and how you need to optimize your online resources to get a positive result. Now when associating Google bot with smartphones and mobile there are different sort of criteria set in order to target your potential consumer. Matt Cutts, in one of his recent video explanation recommended using different URLs for different resources such as separate URL for your desktop website and different URL for your mobile website. This video update really helped SEO experts in making different URLs for different online resources. But the main question is why he asked to do so!
Technically looking into the system Google bot has two servers- one known has Googlebot which accumulates information for the desktop setup website and other one known as Googlebot mobile which accumulates information for the mobile website. Basically this is the main reason why Matt Cutts recommended using different URLs because if your potential customer is looking for your services through smart phone or wireless tablet they are able to find you on SERPs. Annzo Corporation SEO Company understands all the technicalities that need to out into your SEO campaigns in order to make them successful. We regularly keep an eye on the new information that released in online marketing world which is undoubtedly very important. In order to make your Mobile SEO strategies workable this is a must and should be given utmost consideration. Mobile SEO is very important as we see that simply how much smart phones and Ipads etc. are in use. Potential consumers want mobile optimized websites because they want to have a good experience through their gadgets while visiting your site.
Pierre Far from Google wrote a blog post on the Google blog named making websites mobile friendly and specifically discussed these topics. Here is the summary of what she wrote:
  • Google differentiates between traditional mobile phones and smartphones.
  • Currently only traditional phones are supported with special useragent strings within Googlebot-Mobile, not smartphones (this may change)
  • Google said they “expect smartphones to handle desktop experience content so there is no real need for mobile-specific effort from webmasters.
  • It does not mean you can’t serve a special style sheet to smartphones, Google said, “the decision to do so should be based on how you can best serve your users.”
  • URL structure: For Googlebot and Googlebot-Mobile, it does not matter what the URL structure is as long as it returns exactly what a user sees too.
  • Using the same URL “is not considered cloaking by Google.”
  • Mobile sitemaps: you should include only mobile content URLs in Mobile Sitemaps, even if these URLs also return non-mobile content when accessed by a non-mobile User-agent.

    Article Source: Annzo Corporation